When it comes to app releases, usually what happens is that the developer or publisher will announce a date that the app will be released on, and when that date arrives, the app will then be visible and available for download via its respective app store.

According to the sighting, it seems that Apple is now allowing developers to offer their apps for pre-order up to three months ahead of its release.

This means that when the app is live and released, it will automatically download onto the device of the customer.

Once your app is released, customers will be notified and your app will automatically download to their device.


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